Best Practices to Avoid April Fools’ Blunders
April 3, 2020
Why do brands celebrate April Fools?April Fools’ Day is the one day of the year where companies can have some […]
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web presence
What Amazon Can Teach Us All About Branding
October 14, 2012
Typically, the things we might associate with branding are the following: A logo is #1 for sure, then there are […]
How Brands Are Marketing Themselves without ‘Advertising’
July 24, 2012
There’s a quiet brilliance in good, effective advertising that, beyond the occasional Cannes Lion award probably won’t go recognized by the […]
How To Shrink Your Business (For the Smart Phone World)
September 7, 2011
First, there are computers. Old, antiquated lumps of unexciting technology that require dirty mice and even dirtier keyboards to manipulate. […]
(re)PRESENT YOURSELF ONLINE
March 28, 2011
Online presence is not just a website; it is any existence of a business or individual that can found via […]